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VEEJAY FLORESCA & INO CALUZA FOR HONDA JAZZ

Brilliant orange, sparkly silver, tough-guy leather and lots of textures to welcome the fun, young, hip, active and trendy new ride.
by Jae Pickrell / March 24, 2011
VEEJAY FLORESCA & INO CALUZA FOR HONDA JAZZ

Veejay Floresca and Ino Caluza of Viktor Jeans were tapped by Honda to launch the 2011 model of the Honda Jazz. Geared towards the young, hip, fun, active, and trendy market, the Jazz was introduced by a five-part fashion show dubbed "Jazz Stand Out."

Veejay showcased three segments: fun, young, and trendy, where he showed an all-white lineup of party dresses, another slew of white and silver sequined dresses, and a last black lineup of cocktail dresses, all interspersed with gowns in bright orange. "My point of inspiration came from driving the car," Veejay says. "They actually gave us a chance to drive it for three to four days. I was very inspired after driving it—it’s very comfortable and easy to use; it’s very trendy, and since I'm a young designer, I feel that the Jazz is suitable for [someone] my age."

Click here to view Veejay Floresca's designs for Honda Jazz.

Ino, meanwhile, took care of menswear, showing two mini-collections of varsity and leather jackets, tees, and his signature Viktor jeans for the hip and active segments. "Basically, the collection’s all about interpreting the new Jazz. I used a lot of textures—a lot of leather, mesh, different kinds of fabric. And the way I designed the jeans and the jackets is that they all have zippers and pockets, because that’s what Jazz is all about: it’s functional."

Click here to view Ino Caluza's designs for Honda Jazz.

Click on the photo gallery to see the stylish guests at the event.

Click here for Veejay Floresca's Designer Directory.

Click here for Viktor Jeans' Store Directory.

VIEW PHOTO GALLERY TAGS: veejay floresca, ino caluza, viktor jeans, honda jazz

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